DISCOUNTED PRE-ORDERS- Course officially launches 8/25/25
COURSE OVERVIEW:
This signature program is designed for overworked, underappreciated nurses who are ready to transition into purpose-driven entrepreneurship through the Nurse Concierge model. Learn how to take your clinical skills, nurture your passion for patient care, and build a flexible, profitable, and fulfilling business on your own terms.
Whether you're still working shifts or have already taken the leap, this course will give you the step-by-step blueprint, legal structure, marketing guidance, and mindset tools to launch and grow your concierge nursing business.
COURSE OUTLINE
Module 1: Shift the Mindset
Identifying the symptoms of nurse burnout
Reclaiming your "why" in healthcare
The mindset shift from employee to CEO
Confidence building: You are the brand
Module 2: What is Concierge Nursing?
Defining concierge and private-duty models
Who this business is really for (and how to niche down)
In-home, virtual, and mobile concierge models
Case studies of real-life nurse concierge businesses
Module 3: Business Formation Basics
LLC vs PLLC vs Sole Proprietor: What’s best for you?
Getting your NPI, EIN, business bank account
Insurance, liability, and nurse-specific protections
HIPAA, consent forms, and charting basics
Module 4: Crafting Your Signature Offer
Mapping your services: What you will (and won’t) do
Pricing your services confidently
Building packages and wellness plans
Sample service menus and scheduling systems
Module 5: Marketing Like a Nurse CEO
Branding for trust & credibility
Creating content that educates + converts
Local referral networking: doctors, facilities, home care
Website, social media, and email tips
Module 6: Legal & Clinical Documentation
Intake forms, care plans, visit notes
Client onboarding + retention strategies
Staying compliant with Board of Nursing guidelines
When to partner with lawyers or advisors
Module 7: Scale with Strategy
Adding passive income streams (wellness products, digital tools)
When to hire or contract help
Collaboration, partnerships, and medical directors
Creating systems that support your lifestyle